The Professional Face-to-Face Fundraising Association: Why Collaboration Matters Most

I got my start in performance management in 1998 with my first real job after graduation from The Ohio State University. It was a direct sales position and I loved it. I’ve been a fundraiser since 2005. That year I moved from sales to fundraising and I started working for a multi-national face-to-face fundraising agency, tasked with setting up teams in the United States with enough freedom to create my own model to do so. 

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PFFA Covid Restart Update: June 8, 2021

Though many states are lifting restrictions and eliminating mask mandates, the PFFA maintains its previous guidance that all professional fundraising agencies and non-profit organizations continue to follow all government safety and public health guidelines and use best practice measures developed by the PFFA in conjunction with members.

Read our June 2021 Covid Restart Update




Reflections on Covid-19: Impact on Face-to-Face Fundraising and Channel Recovery in North America

"When I opened that message from Ashley Bloom on March 9th suggesting we schedule a call to connect the channel to discuss the pandemic and the impact on F2F acquisition, I had not seen the news for five days and did not realize what had transpired. I can only assume I went through the same range of emotions that most people had on first realizing the impact of the pandemic – first, shock, then a sense of purpose that we would need to work together. Like most of the people in our channel, I had one thought: 'What does this mean for F2F?'"

PFFA Board president Sherry Bell, PFFA members, and international colleagues reflect back over the year on the impact of Covid-19 in this special edition article.

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PFFA Covid Restart Update: April 8, 2021

Though many states are lifting restrictions and eliminating mask mandates, the PFFA maintains its previous guidance that all professional fundraising agencies and non-profit organizations continue to follow all government safety and public health guidelines and use best practice measures developed by the PFFA in conjunction with members.

Read our April 2021 Covid Restart Update




PFFA Covid Restart Update: October 16, 2020

This is an update from the Professional Face to Face Fundraising Association (PFFA) summarizing the process and current situation of the restart of face-to-face fundraising after fundraising was paused in March 2020 due to the COVID-19 pandemic.

Read our October 2020 Covid Restart Update




PFFA F2F Rebuild and Recovery Plan: May 2020

As we prepare to reopen our country and our industry in a safe, responsible and science supported manner, we have worked to develop a plan to prioritize safety, incorporate the guidance of our government bodies and leverage the resilience of the members of our fundraising community to rebuild our channel and make our best efforts to recover from this crisis.

Read the full PFFA F2F Rebuild and Recovery Plan




Is The USA the "lucky country" for Face to Face Fundraising?

I’m an Australian, and there is a book that is famously misquoted here that calls Australia the “lucky country”, and except for the killer wildlife, most Australians would agree that we do have things pretty good. There are a group of people who would disagree though, these are the Non-Profits and Professional Fundraising Agencies that rely on face to face fundraising. In face-to-face fundraising – the lucky country is the USA.

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Supercharge Sustainer Retention from Face-to-Face Fundraising, part 1

Face-to-face fundraising is one of the best ways to inspire people to make an ongoing and sustained donation. You may also hear terms like canvassing, street, F2F, door, etc.  All mean that skilled face-to-face fundraisers are working across the USA every week connecting thousands of new sustainers to make ongoing scheduled gifts to a range of different Non-Profit Organizations (NPOs).

Click here for Part 1 of the guide


Supercharge Sustainer Retention from Face-to-Face Fundraising, part 2

Retention. It’s something every single one of us struggle with. And no matter how a new sustainer came on board (digitally, direct mail, telephone, face-to-face, TV or other), the first three months after sign-up are critical to retaining new sustainers.

Click here for Part 2 of the guide



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