Tina Meyer is the Director of New Donor Engagement at the International Fund for Animal Welfare (IFAW). Tina joined IFAW in 2004 to help to manage and grow their global sustainer program. In her current role, Tina is responsible for promoting IFAW’s mission to protect and save our world’s wildlife from all threats they face. In addition to Face to Face, Tina and her team acquire new donors via direct mail, DRTV and lead conversion programs in 7 countries. She is a passionate advocate for building a strong and dedicated sustainer portfolio that provides ongoing financial stability, allows for urgent animal rescues, and ensures IFAW’s work will continue into the future.
Tina joined the PFFA Board of Directors in 2021 and is committed to helping maintain and grow this powerful channel and to protect the reputation and funding that allows charities to carry out our vital work. Tina is serving her third term as board member elected by PFFA membership.
Monica Muten is currently the Vice Presisent, Direct Response Marketing at Special Olympics International and is a fundraising professional with more than twenty years of experience. She joined Special Olympics in 2018 and is focused primarily on developing and driving strategy for the direct mail, telemarketing, and sustainer programs.
Prior to Special Olympics, Monica spent ten years with the National Wildlife Federation in a range of roles specializing in monthly sustainers, telemarketing, donor appeals, acquisition, and renewals. She also spent several years working at a direct response fundraising agency, where she executed campaign strategy for non-profit organizations like Amnesty International, Environmental Defense, Children’s Defense Fund, Public Citizen, and many others. Monica has dedicated her career to the non-profit sector and enjoys working on all aspects of direct response, but she is most passionate about building strong monthly donor programs.
Monica joined the Board of Directors of the PFFA in early 2019 and is interested in working with her NPO colleagues to ensure that face-to-face fundraising within the U.S. market grows sustainably.
Allana is a Managing Partner at Public Outreach Fundraising, a women and LGBTQ+ owned fundraising agency. Allana has recruited her first monthly donor in 1999 and has worked in face-to-face fundraising for more than 20 years. Allana heads up the US face-to-face operations for Public Outreach and is passionate about closely partnering with both staff and clients. Allana has worked with more than 50 organizations in face-to-face fundraising and excels at building face-to-face programs that are sustainable, building year over year, with industry leading ROI.
Allana has extensive experience building large scale programs that are nimble, pushing on the levers at the point of acquisition that influence attrition.
Known as a passionate advocate for effective face-to-face fundraising programs, Allana works closely with both clients and staff on a daily basis. Allana is excited to work with the PFFA to protect face-to-face fundraising as a channel, improve the working relationship with private sites, and collaborate to maintain the ROI for face-to-face recruited monthly donors.
Allana has been serving on the PFFA Board of Directors since 2025.
Jamal is a reformed jazz musician, a corny joke enthusiast, and a dedicated fundraiser. He founded One Voice Fundraising and co-founded both 1 Voice Latin America and Thoughtful Committed Citizens, all with a keen focus on improving donor retention with the face-to-face sector and opening ever new opportunities to partner both with impactful/inspiring nonprofits and face-to-face vendors who share the same values and focus. Today, through this group of companies, Jamal is fortunate to currently be raising funds for Children International, the International Rescue Committee, the Humane Society of the US, Save the Children, Amnesty International, Oxfam Mexico and UNHCR.
Jamal joined the Board of Directors of the PFFA in May of 2023 and is serving his first term on the board elected by PFFA members.
Jaclyn Morawa (she/her) is the Senior Manager for Sustainer Giving at Doctors Without Borders/Médecins Sans Frontières (MSF), where she leads strategy, voice, and messaging for the sustainer audience and directly oversees the F2F program. Collaborating with channel experts across Digital, Mail, Telemarketing, P2P Texting, and Concierge, she oversees an integrated, cross-channel donor journey focused on acquisition, retention, recapture, cultivation, and upgrading. Since joining MSF in 2019 to manage F2F and telemarketing, Jaclyn has played a key role in driving sustainer revenue growth and strengthening donor engagement to provide reliable, long-term support for MSF’s humanitarian work worldwide. Before MSF, Jaclyn honed her F2F fundraising expertise at Amnesty International USA (AI USA)—first as a F2F fundraiser in NYC, then as F2F Director in Washington, D.C., where she built, trained, and led a high-performing fundraising team. Jaclyn’s deep commitment to human rights and social justice has driven her work across international relief and development organizations in South America, Africa, and the Middle East. She holds an MA in International Policy Studies with a focus on women’s rights and gender equality from the Middlebury Institute of International Studies in Monterey, CA. In 2024, Jaclyn joined the PFFA Board of Directors, where she continues to champion F2F fundraising best practices and innovation—advocating for fundraisers, the donor experience, the communities served, and the partnerships that make it all possible. p>
Jaclyn joined the PFFA Board of Directors in 2024 and is serving her first term elected by PFFA members.
Ali is the Associate Director, Sustainer Acquisition & Marketing Strategy at Oxfam America. In her role, she is responsible for creating and implementing a multi-year sustainer strategy, diversifying the channel mix to grow and retain the sustainer audience. Outside of strategy, she leads a senior team that focuses on F2F acquisition, P2P SMS, sustainer retention, donor services inbound calls and outbound telemarketing efforts. Ali began her non-profit career over 15 years ago, working as F2F fundraiser for Shelter UK in Manchester. Progressing to Direct Dialogue Operations Manager for Shelter Scotland, she built their first in-house F2F fundraising operation that included street, door to door, SMS two-step and mall campaigns. In 2014, she joined Oxfam America and used her experience to build a national in-house F2F operation, leading teams to acquire sustainers through street, door to door and private sites. Ali has a passion for developing talent and finding opportunities to fully utilize F2F fundraiser skill sets. Through this lens, she built an in-house phone and retention team to help support all sustainer acquisition channels and has witnessed many fundraisers go on to achieve amazing careers in the industry. Her expertise has been shared through speaker engagements and internationally working as F2F specialist, advising country stakeholders on how to build high performing F2F programs through training, best practices, ethical performance management and retention strategies for both in-house and vendor-led operations. Driven by her love for innovation, she focuses donor centric supporter journeys, omni-channel marketing, behavioral economic techniques, AI implementation and data insights to improve the donor experience for sustainable growth. She is excited to serve on the Board of Directors, championing the power of people that makes the F2F channel both an opportunity and a solution to create deeper connections between donors and mission.
Ali has been involved with the PFFA since 2015, she became an Advisor to the Board in 2022 and was elected to serve her first term as Board Member in 2025.
Nicole Clemente is the Managing Director of Supporter Acquisition at Save the Children. Nicole started her career in direct response fundraising and has worked with Save the Children in a variety of capacities since 2012. As the Managing Director of Supporter Acquisition, Nicole leads a team of fundraising and marketing professionals who manage a large range of acquisition channels, including face-to-face, email, lead generation, direct response and connected TV, radio, and digital. Nicole and her team relaunched face-to-face fundraising in 2021 following an 18-month pause during the pandemic. Under Nicole’s leadership, Save the Children relaunched with a renewed commitment to innovation, quality, transparency, ethical, and sustainable fundraising, implementing new risk mitigation practices to uphold the Save the Children brand and align with industry best practices as outlined by the PFFA. Nicole is excited to join the PFFA Board of Directors to further imbed herself within the face-to-face fundraising industry and to champion the continued sustainable and responsible growth of face-to-face fundraising within Save the Children and the industry at large. Nicole is serving her first term on the board of directors elected by PFFA members.
As the Chief Operating Officer of Ascenta Group since 2010, I've been fortunate to apply over two decades of experience in face-to-face fundraising and direct marketing. My journey began shortly after earning a degree in E-commerce and Marketing in 2003, focusing on database management and design. This path led me to Sydney, Australia, where I started working with the Appco Group, diving deep into the direct marketing realm as General Manager of Operations. Over the course of the next three years I travelled abroad establishing operational hubs in New Zealand and parts of south east Asia.
In my role, I've had the privilege of leading a dedicated team both internationally and domestically across various face-to-face divisions, concentrating on building a reliable infrastructure that could not only scale but also maintain the integrity of data for our operations and, importantly, for our clients. My career, which has spanned across three continents, allowed me the unique opportunity to contribute to establishing 35 new markets for the agency and its partners. My efforts in Marketing, operations, compliance, technology, and training have been part of a collective endeavor to elevate industry standards.
One of the milestones I'm proud of is guiding Ascenta Group to be an early adopter of digital fundraising and now integrating AI technologies initiatives that reflect our commitment to staying at the cutting edge of our field. My approach to work is deeply rooted in the values of ethical fundraising and adherence to sound business practices. It's always been important to me to build and maintain trust with our charity partners, ensuring their investments not only meet but exceed expectations, ultimately supporting the critical work they do.
I believe in a client-centric strategy, inspired by the continuous support and investment by charities. This belief motivates our team to constantly seek innovation and develop effective fundraising strategies that address the evolving needs of our world. It's through teamwork, shared goals, and mutual respect that we've been able to make a difference, and I'm genuinely grateful to be part of this journey.
Sarah has been serving on the PFFA Board of Directors since 2025.
Michael is the Co-Founder of BriteVox, an international face-to-face fundraising agency based in San Diego, with a team of over 700 fundraisers in the US & the UK. Originally from the UK, Michael began building fundraising teams almost 25 years ago, in the earliest days of F2F. Having worked extensively in the UK, Germany, and the US and with first-hand experience in many other countries, he has witnessed the evolution of F2F from a little-known channel to the powerhouse it is today across different cultures.
Anyone who works closely with Michael will know that one of his favorite expressions is, ‘what gets measured, gets accomplished.’ He is a great believer in using data to understand how to be a more effective fundraiser and, beyond that, to glean the insights that signal the direction of the industry. Above all, Michael is an innovator and is constantly looking for ways to expand the pie for all and to reach a wider audience working on the principle that it is better to get started and let the work teach you than to wait for perfection.
Michael has been involved with the PFFA since 2018 and was elected to the PFFA Board of Directors in 2022. He hopes to share his international experience, enthusiasm, and understanding of the issues all stakeholders in the industry face. Michael is serving his first term on the board of directors elected by PFFA members.